In the last video, we talked a little bit about how to choose and use your color palette on your website. But today we are going even deeper and giving you even more tips and tricks to keep your website looking clean, professional, and right on brand.
As promised, I’m back at it with the blog— and to kick things off, I’m doing something I think you’ll be big fans of: a video collab series all about branding your website!
So the other day I sat down with Squarespace Designer, SEO Expert, and my #onlinebizbestie, Charlotte O’Hara, to talk all about 4 of the most important branding elements for your website.
If you’ve been struggling with how to start a branding project – whether it’s for yourself or a client – look no further! I totally understand how overwhelming the branding process can be, especially if you’re new to brand design.
The thing about branding (or graphic design in general) is that you never have to recreate the wheel if you don’t want to. There are SO many branding and design resources out there for you to use and today I’ve compiled my favorites for designing a feminine brand identity!
Welcome to the world of fonts. I’m assuming you’ve been assigned the task of picking a font (or a couple) for your website, or are interested in changing your website’s fonts.
Most think that choosing a font is a last minute decision that doesn’t make a huge impact on the project as a whole. Yet, I’m here to tell you that couldn’t be farther from the truth. Font effects not only the look and design of your website but your brand as a whole.
When it comes to running a business, having a brand that stands out can either make or break you, and whilst many people drastically underestimate the importance of a good brand, it’s definitely something that should be taken more seriously - and really is what will help set you apart from all of the competition in your field, so in this post we’re going to share with you why a brand is about more than a logo and how to get yours to stand out.
Your branding plays a big role when it comes to building a trusting relationship with your customers. This is something that takes time, and which has to be carefully crafted.
Yet while many companies do make the effort to create their company branding, many are inadvertently and regularly undermining it.
Which program should you be using to design your graphics – Adobe Illustrator or Canva? I’m comparing the differences between the two design programs so you can know the difference!
No matter how experienced the graphic designer, we can all always improve. I'm sharing four ways I've consistently used to get better at graphic design while learning new graphic design skills along the way!
If you’re ready to design your own logo, or how to design a logo for a client, this is the post for you! I’ve deduced my logo design process into 4 actionable steps for you to easily follow to create your own logo in Adobe Illustrator.
Coming up with brand colors for your business can be a challenge. Today we’re going through 10 of the most recognizable brand colors, how the colors will impact your branding, and how you can use them when you’re branding your business.
As a freelance graphic designer, I rely on a lot of programs and tools to help me do my job. From accounting software, to programs to track client contracts, to actual design programs and hardware, I have quite the arsenal! I’ve put together a complete list of every tool and program I use in my freelance business so you can start using them too!
How I used a free quiz as an opt-in on my blog to grow my email list by thousands of subscribers. Learn how to make your own quiz freebie here!
If you're struggling to get your business off the ground or if your brand is feeling a little stale and stagnant, it may be time for a brand revamp. Here's how to turn your tired old brand around.
Are you designing your own website? Make sure you keep these 5 things in mind while you're doing it!
If you're designing your own e-commerce website, you do not want to miss this post! I'm spilling 6 principles you'll want to consider while you design your own website
For those of you who are ready to start learning Adobe Illustrator, read this post first! I'm laying out the essentials you need to get started and tips and resources to help you along the way!
If you're designing your own logo, you 100% should be designing it in Adobe Illustrator. Here are the tools you need to know to get the job done.
If you're ready to ditch the free design software and upgrade to learning Adobe Illustrator, I've laid out a complete roadmap to get you there! Here's how to start and work through the program. You'll be a pro in no time!
If you're sick and tired of designing graphics that don't convert, look like crap, or blend in with the crowd, then this is the post for you!
Ever wonder what ALL you can be designing in Adobe Illustrator? Or maybe you need some inspiration for new ways to use it. Either way, here's a list of 30 ways I use Adobe Illustrator for my business.